Portfolio · Creative Designer · Brand Strategist

I Design for
Attention.

And I understand why that matters.

Creative Designer · Content Strategist · Digital Brand Builder

346K Instagram Followers
61K YouTube Subscribers
30M Views / Month
5+ Years Experience
About Me

Creative instincts.
Strategic precision.

Creative Designer and multimedia content strategist with 5+ years building high-engagement digital brands from scratch. I manage a 346K-follower Instagram brand and support a 61K-subscriber YouTube channel, owning every visual, campaign, and content decision end-to-end.

I combine sharp aesthetic instincts with a strategic understanding of social media psychology and conversion-focused design. I use AI tools as creative accelerators, not shortcuts. The creative judgment stays mine. Trilingual. Remote-ready. Built for results.

Languages
🇪🇸 Spanish 🇫🇷 French 🇬🇧 English
Attention-First Design Content Strategy AI-Powered Production Remote & Autonomous Brand Building Community Growth Copywriting Conversion Design Funnel Architecture Social Media Psychology
Featured Projects
Project 01
HipnoAbundancia
Digital content brand · 346K verified Instagram followers

Full creative ownership of one of the most active Spanish-speaking digital communities, with 346,000 verified followers and multiple platform presence.

30M Views / Month +179% growth
95% Non-follower Reach +195% vs prev. period
346K Verified Followers Active community ✓
Key Responsibilities
  • Monthly editorial calendar across reels, posts, stories, and emails.
  • Copywriting, hooks, and brand storytelling for organic engagement and conversion.
  • Creative brief coordination with audiovisual production and design teams.
  • AI-powered creation: ChatGPT, Claude, HeyGen, Kling AI, ElevenLabs.
  • Metrics monitoring and strategy iteration based on performance data.
Project 02
HÉRODOC
Documentary YouTube channel · History, culture & ancient civilizations

Content strategy and editorial planning for a French-language documentary channel with 61K+ subscribers, 724 published videos, and consistent monthly views in the 178K–224K range.

61K+ Subscribers 724 videos published
210K Monthly Views Stable 178K–224K
11K Views in 3 Days Recent content
Key Responsibilities
  • Editorial calendar and content strategy in French for documentary channel.
  • Script writing, opening hooks, and retention-focused narrative structure.
  • Thumbnail and visual hook design for click-through optimization.
  • YouTube analytics review and strategy adjustment based on data.
  • International multilingual environment (French · Spanish · English).
Workflow

AI & Digital Toolkit

AI doesn't replace creative judgment — it amplifies it. I integrate generative AI at every stage: ideation, scripting, visual production, and automation.

ChatGPT
Ideation · Copywriting hooks · Strategy
Claude AI
Analysis · Script editing · Briefs
HeyGen
AI video · Digital avatars
Kling AI
Generative video creation
ElevenLabs
AI voice & audio production
VEO · Vercel
Video & web deployment
Skills

Community & Social

  • Social media management
  • Community building
  • Content scheduling
  • Audience growth
  • DM management

Content & Strategy

  • Editorial calendars
  • Copywriting & storytelling
  • Brand narrative
  • Hooks, reels & posts
  • Campaign planning

Analytics & AI

  • Instagram & YouTube metrics
  • Engagement analysis
  • ChatGPT · Claude · HeyGen
  • Kling AI · VEO · ElevenLabs
  • AI-assisted workflows

Let's build something
people can't scroll past.

vanessa.cavecchio@gmail.com

+595 994 458 889  ·  +34 683 431 455